My NewsGirl

Full Service Landscaping

admin — Wed, 22 May 2013 16:16:43 +0000

Landscaping company wanted a full service campaign made with custom template. Includes new photos directed back to website, as well as boxed monthly tips of the trade section. Copy written each month for client’s needs as the seasons change.

Change is Inevitable! Do You Fight It?

admin — Wed, 08 May 2013 14:00:57 +0000

Just when you think you’ve got it, Facebook changes something AGAIN! Changing timelines, cover photos, fans to like, the manner in which you secure personal data and more! Then all the social sites seem to follow suit; Pinterest includes more boards for you to look at; Twitter keeps producing value-added platforms (TwitPics, Twitter Counter, Twitter Grader, etc.); and monitoring tools seem endless!

There is a method to the madness. Changes are made because of the shift in how individuals and businesses are using the sites and devices. Facebook recently changed the way the News Feed displays creating a more consistent look between the web to tablet and mobile experience. That’s a good thing – more consistency for the user.

So how do you deal with change? Are you a person who “rolls with it” or do you always put up a good fight? Click here to read more…

Winner, 2012 All Star Award

admin — Mon, 22 Apr 2013 15:41:25 +0000

Cathy Ann Drury of My NewsGirl Named Accredited Solution Provider by Constant Contact, and Wins 2012 All Star Award

Constant Contact bestows an All Star Award to a select group of businesses and nonprofits who are successfully leveraging online marketing tools to engage their customer base, and drive success for their organization. My NewsGirl’s results ranked among the top 10% of Constant Contact’s international customer base. According to Cathy Ann Drury, “We are so excited to be involved in the Solution Provider Program in our area. Our clients’ success depends on our ability to bring them all the first-rate products that Constant Contact hasto offer, engaging their readers on a cost effective and continual basis. We know small businesses can accomplish big things, and as an Accredited Solution Provider, we are proud to be in their corner.”

Click here to read full article and learn more about Constant Contact and My NewsGirl on Patch.com.

Starting Off on the “Write” Foot

admin — Mon, 22 Apr 2013 15:22:59 +0000

As I sit at my desk typing this, half the month of January has already passed. By now, many people have already made and broken their resolutions. However, my intern introduced me to a new concept that I thought I’d share with you. She proposed having a “newsolution”, meaning doing something new in 2013. It is not something you change about you, but merely something you add to your life or business. I agreed and thought how apropos and in line with a recent newsletter I sent out about the New Year. After sending it, I received feedback with comments saying it hit home and was timely. So, I’m sharing it below and hope you find some value in it as well. Click here to continue reading this blog post on Constant Contact’s Community Member Blog.

Thank You – It Goes a Long Way

admin — Mon, 22 Apr 2013 15:19:01 +0000

As Valentine’s Day quickly approaches, I couldn’t help but ponder the traditions of this special day. The Hallmark holiday symbols are everywhere – aisles of red and pink greeting cards, sweetheart candies, gorgeous bouquets of red roses and chocolates to name a few of the more traditional gifts. So what do you do for your business, especially when you aren’t associated with Valentine’s type gifts or services? An opportunity does exist so why not join in the holiday spirit?

Click here to continue reading this blog post on Constant Contact’s Community Member Blog.

One Chance to Make that First Impression!

admin — Mon, 22 Apr 2013 15:16:20 +0000

As the old saying goes, “You only have one chance to make a good first impression.” This is as true in our business life as it is in our personal one. Small businesses have many things in common, but the one that stands out in marketing is, you are really inseparable from your brand. Putting your best foot forward in every aspect of your communication with customers is essential to obtaining and maintaining a relationship with them.

Your template is the face of your e-mail marketing campaign. Whether you are starting a new campaign or want to add interest to your existing one, here are a few tips to get you started on creating an exciting and versatile template that keeps readers’ attention and helps them become a continued reader!

Click here to continue reading this blog post on Constant Contact’s Community Member Blog.

Why Should Your Business be on Social Media Sites?

admin — Mon, 22 Apr 2013 15:12:08 +0000

As small business owners, it seems like a no-brainer. We have friends, we have a product or service our friends want to hear more about, and we want to share it with them. Of course, the best way is socially, through sites that link us all together.

But then when we head to the sites and see the work that needs to be done and kept up over time, it seems so daunting! Pssst…here’s a secret about Social Media, if you place your information out there, then your friends and followers can do the work for you!

Click here to continue reading this blog post on Constant Contact’s Community Member Blog.

Drury named authorized expert by Constant Contact, Inc.

admin — Wed, 10 Oct 2012 20:48:28 +0000

Click here to read the entire article on the Redding Pilot‘s website.

FREE Marketing Seminars for Business Owners as seen on the Weston Redding Easton Patch

admin — Wed, 10 Oct 2012 20:40:00 +0000

Are you a business owner looking to amp up marketing efforts?

Look no further than My NewsGirl, a Redding-based marketing firm which specializes in online marketing for small businesses.

My NewsGirl is the brainchild of Cathy Ann Drury, who started the company two years ago after writing newsletters for her husband’s building company. Her husband, she said, was part of a national builders’ organization and some of his colleagues expressed interest in having her write their newsletters as well.

“Two years ago, the timing was right to formulate my own business and begin,” Drury told Patch.

The company focuses primarily on email marketing, Drury said, but also focuses on writing services, graphic design, template creation, social campaigns, event planning and more. It deals with both business-to-business marketing and business-to-consumer marketing. Click here to read more on the Patch.

Cooking Up SPAM?

admin — Tue, 18 Sep 2012 15:06:07 +0000

No, not Spam Ham! Are you creating SPAM with your email marketing campaign by sending email to people you don’t know or have a relationship with? Perhaps you were getting ready to put together a campaign and have even purchased a list. Clients and prospects often ask this question - Can I upload my purchased list into the system? Then plain and simple answer is NO, NEVER. Click here to continue reading this blog post on Constant Contact’s Community Member Blog.